Fast-track your social media marketing skills, get job-ready competencies and a globally recognized certification. This cutting-edge, interactive short course is delivered 100% online, in bite-sized learning units.
More than mere 'lessons', this course is an interactive selection of unique learning formats, delivered though toolkits, videos, podcasts, webinars and essential reading. This is a thorough exploration of what social media means today. Exam completion leads to Associate Level Certification.
Small business owners, marketing professionals, product managers, entrepreneurs or anybody looking to skill up quickly in social media. You don’t need any specific marketing background to undertake and succeed with this course. This course will walk you through the fundamentals of Social Media Marketing.
The bite-sized structure of the course is specifically designed to fit around your lifestyle and other commitments.
Upon successful completion of a 1-hour online examination, candidates will be awarded one of the world’s most widely recognized digital marketing certifications. Exclusively designed by expert digital practitioners, this Associate Level Certification carries relevance, recognition and pedigree - highly sought after by your employers. Students will also receive a globally recognised certified professional badge to display on their LinkedIn profiles, whilst also gaining access to the MyDMI membership platform to maintain their skills as they continue to learn and grow, to network, and to gain valuable CPD points.
Just who are your customers? Learn how to research their needs and preferred platforms. Find out what resonates best and listen out for their pain points.
Knowledge gain:
Toolkits included:
Case Study / Webinar:
Celebrate your brand, share and listen. Develop feedback loops to help you find what works best. Test, adjust and repurpose across different social platforms.
Knowledge gain:
Toolkits included:
Case Study/Webinar:
Eye catching graphics. Winning headlines. Messaging that resonates. Enhance your creativity by finding and testing what works best for your audience.
Knowledge gain:
Case Study/Webinar:
Expert Insights:
Content has many forms, from pure engagement to full funnel ecommerce. Deliver the right message, on the right channel, at the right time. Gain critical strategic insight over the power of your content.
Knowledge gain:
Toolkits included:
Case Study/Webinar:
Expert Insights:
For many businesses, content is the brand experience. Listen to how your customers give feedback. Develop deeper pre- and post-sale relationships. Explore the growing trends of social influencers and the importance of Customer Experience (CX)
Knowledge gain:
Case Study / Webinar:
Expert Insights:
This course consists of approximately 13-hours of course content. You have up to 12 weeks to complete the course, during which time you can access your course content wherever and whenever you want.
It’s trouble free. The assessment is undertaken online, with a 40 question multiple choice exam. You can take this in the comfort of your own home.
Successful completion leads to an Associate level certification.
